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• Main Page
  <div style="font-size:162%; padding:.1em;">As a business or product strategist, [[How to use Wardleypedia|how do I use Wardleypedia]]?</div>
  5 KB (754 words) - 15:21, 1 July 2020
• Climatic patterns
  ...dies along the way. Things evolve through vendors competing to improve the product (supply side evolution) and through the market adapting to take better adva ...nd discontinuous change e.g. product to product improvements or product to product substitution. This path is not smooth, it is not linear, it has many branch
  16 KB (2,512 words) - 23:03, 1 September 2019
• Doctrine Patterns
  ...oring the uncharted space a team of 3-5 seems appropriate. When building a product / service capability then two pizza (i.e. 12) seems more apt. When providin ...persuading others that what is a commodity is somehow different or that a product is unique to them. But these manipulations come with a cost not just extern
  37 KB (6,007 words) - 14:24, 5 June 2019
• Pioneers settlers town planners
  ...y make the possible future actually happen. They turn the prototype into a product, make it manufacturable, listen to customers and turn it profitable. Their
  2 KB (345 words) - 05:09, 10 April 2019
• Gameplay Patterns
  ...get a message to a specific segment of customers persuading them that your product is right for them. ...utting down a project, firing a team, or setting an end-of-life date for a product.
  11 KB (1,652 words) - 17:21, 1 March 2024
• Random business advice
  ...o an audience of their sales people. Write the best story in favor of the product that you can, without naming / bashing any other products. (It is OK, howev ...rself than to your customer, and you and your team aren't going to buy any product.
  2 KB (263 words) - 20:16, 2 November 2017
• Last man standing
  * Recent transition from [[Product]] to [[Commodity]]
  3 KB (441 words) - 16:32, 17 June 2019
• Disposal of liability
  ...utting down a project, firing a team, or setting an end-of-life date for a product.
  316 bytes (44 words) - 05:52, 30 May 2019
• Pig in a poke
  ...to reframe their operations to deliver a commodity. In this situation, the product vendor decides that this portion of their business has no future, but could
  2 KB (313 words) - 18:04, 1 March 2024
• Everything evolves
  ...dies along the way. Things evolve through vendors competing to improve the product (supply side evolution) and through the market adapting to take better adva ...y. Users build expertise, procedures, assumptions, and systems around this product.
  4 KB (681 words) - 23:12, 1 September 2019
• Creating your first Map
  ...r''' with your main customer / stakeholder / user, and '''Need''' with the product / service / outcome they need. * add another user who has slightly different needs for the same product. E.g. in addition to the customer for your tea shop, add the employee, the
  3 KB (606 words) - 14:02, 9 July 2019
• Landscape
  ...the map being less visible. Visibility implies how much an end user of the product you are mapping notices or cares about a particular component. ...s, typically labeled from left to right as “genesis”, “custom”, “product / rental”, and “commodity / utility”. Several other labeling are poss
  4 KB (704 words) - 20:42, 6 October 2019
• Education
  ...behavior, and therefore become (or remain) a customer for your category of product.
  2 KB (261 words) - 17:35, 1 March 2024
• Glossary
  :Of evolution e.g. Genesis, Custom, Product, Commodity
  1 KB (172 words) - 14:58, 23 May 2019
• Confusion of Choice
  When a product has very little differential value between offers, it should become a commo ...ice warrants. “We will pay you double the price difference if you find a product like ours with lower price tag”. You will not, because we added there our
  2 KB (271 words) - 17:40, 1 March 2024
• Branding and marketing
  ...get a message to a specific segment of customers persuading them that your product is right for them.
  923 bytes (126 words) - 17:31, 1 March 2024